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Posted by on Mar 14, 2011 in Employee Advocacy, Social Media Marketing, Social Network Analysis, Subject Matter Expert (SME) | 0 comments

Targeted social media marketing engagement

Targeted social media marketing engagement

How will you ensure that your social marketing engagement is on target to support your brands marketing priorities? A lot of B2B social media marketers struggle with how to sustain the social engagement of their Subject Matter Experts (SMEs) with the target audience. I’ve done a good amount of work in this area and have […]

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