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Social Media Strategies Summit Chicago
April 29, 2014 - May 1, 2014
Supercharge Your Brand: How Companywide Empowerment Drives Social Media Advocacy
With changes in buying behavior, the social media marketing strategy discussion needs to boil over to sales teams as well. Buying decisions are often completed before the buyer engages with a sales representative. This session will discuss ways sales and marketing departments can work together to build a social media marketing strategy that engages buyers throughout the sales cycle.