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Posted by on Jun 21, 2011 in Social Listening Research, Social Network Analysis | 0 comments

Keyword selection is critical to social research success

Selecting keywords for your social listening research is the most critical first step to harnessing relevant insights. In a world with a billion computers, four billion cell phones and a robust global Internet, there is an overwhelming amount of digital messages being posted online every day. Since most are likely not relevant to the brand […]

Follow Selecting keywords for your social listening research is the most critical first step to harnessing relevant insights. In a world with a billion computers,...

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