The Smart Sceptics Guide to Social Media in Organisations

by Yekemi Otaru Featuring case study contribution by Susan Emerick
Rethink Press Limited UK 2016

The Smart Sceptics Guide to Social Media in Organisations book coverIf you are considering employee advocacy for your organisation but you are not sure how to sustain the participation of your employees on social media, this book offers a three-step framework developed through research and real life examples.